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Starwood Hotels & Resorts Worldwide, Inc. and its much-anticipated new lifestyle brand, aloft hotels - a vision of W Hotels - announced today it has signed a deal with a subsidiary of Martin W. Taplin & Associates, Inc. to develop an aloft hotel in Bay Harbor Islands, Florida.
aloft Bay Harbor, located at 1177 Kane Concourse, is just blocks from shopping mecca Bal Harbour Shops and offers a refreshing alternative to the current lodging options in Bay Harbor Islands. The 135-room hotel is part of a mixed-use project, featuring office and retail space, restaurants, and residential units. Construction is expected to begin in late 2007.
As a Vision of W Hotels, the aloft brand is shaking up the lodging industry with urban-influenced design, accessible technology, style and a social atmosphere. aloft offers a total sensory experience, with guest lofts featuring nine-foot ceilings and oversized windows to create a bright, airy environment. The centerpiece of the loft room is the ultra-comfortable signature bed, a large stylish bathroom, which complements the guest experience with an oversized walk-in shower and amenities created by bliss spa(R). Each guest loft is also a combination high-tech office and entertainment center, featuring wireless internet access and plug & play, a one-stop connectivity solution for multiple electronic gadgetry such as PDAs, cell phones, mp3 players and laptops - all linked to a large flat panel HDTV ready television for optimal sound and viewing.
The first aloft hotels are targeted to open in first quarter, 2008, with locations expected to be anytown/anywhere...
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